Search Results for consumer attitudes on marketing

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JUN 22, 2017

Leading Obstacles to Increasing Addressable TV Ad Spending According to US Addressable TV Decision-Makers, March 2017 (% of respondents)

Source: Advertiser Perceptions; AT&T AdWorks

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JAN 29, 2019

Attitudes Toward Social Media Campaign Transparency Among US Digital Media Professionals, Dec 2018 (% of respondents)

Source: Integral Ad Science

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NOV 12, 2018

What Performance Metrics Do Marketers in Germany Consider Important in Measuring the Effect of Influencer Marketing? (% of respondents, Oct 2018)

Source: Bundesverband Digitale Wirtschaft (BVDW)

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DEC 5, 2018

What Do Magazine Publishers Worldwide Consider to Be the Most Effective Type of Native Advertising? (% of respondents, Dec 2018)

Source: FIPP; Native Advertising Institute

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DEC 11, 2018

What Do News Publishers Worldwide Consider to Be the Most Effective Types of Native Advertising? (% of respondents, Dec 2018)

Source: World Association of Newspapers and News Publishers (WAN-IFRA); Native Advertising Institute

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MAY 22, 2018

Attitudes Toward Digital Disruption Among US CEOs, Q1 2018 (% of respondents)

Source: KPMG

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FEB 9, 2018

Approaches that Marketing Professionals Worldwide Take Toward Brand Building, Nov 2017 (% of respondents)

Source: Harvard Business Review

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OCT 25, 2017

Primary Attitude Toward Using Cloud Technology When Deploying New Applications/Workloads Among Business/IT Decision-Makers Worldwide, Aug 2017 (% of respondents)

Source: Veritas

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NOV 15, 2017

Frequency with Which Content Marketers in Australia Consider Select Concepts While Creating Marketing Content, July 2017 (% of respondents)

Source: LinkedIn; Content Marketing Institute (CMI); Association for Data-Driven Marketing & Advertising (ADMA)

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OCT 17, 2017

Reasons that Internet Users in France Follow Influencers, June 2017 (% of respondents)

Source: Ipsos; Cision; L'Argus de la Presse

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SEP 27, 2017

Frequency with Which B2B Marketers in North America Consider Select Concepts While Creating Marketing Content, July 2017 (% of respondents)

Source: MarketingProfs; Brightcove; Content Marketing Institute (CMI)