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OCT 11, 2018
What's Driving More CPGs to Programmatic?
The benefits for direct-to-
Senior Vice President, Managing Director of Digital Media
JUL 20, 2018
How Chobani Executes Audience-First Targeting to Achieve More Than a Single Objective
The Greek yogurt brand ditched Marketing 101 principals
Senior Director, Marketing Communications
NOV 6, 2017
For Nature Valley, There’s Value in Both Organic and Paid Social
Mike Siemienas, spokesman for General Mills’ Nature Valley, explains why the brand isn’t giving up on organic social media marketing.
JUN 11, 2018
The Next Customer Experience Movement Is Offline Personalization
What are people's expectations beyond the screen?
Lead Partner, Consumer Industries and Retail Practice
MAY 16, 2018
What's Possible for Targeting Based on Offline Purchase Data?
New developments for the
President, Media Center of Excellence
JAN 29, 2018
CPG Ecommerce Channels Like Amazon Lack Data Visibility
But brand-owned ecommerce can't compete on scale, says popchips
NOV 7, 2018
Can Amazon Penetrate Canada's Saturated Digital Grocery Market?
What local and international players need to know
M.E. LeBlanc & Company
JUL 18, 2018
The Allure of Video-on-Demand Advertising
Why Canada's Maple Leaf Foods wants in
Digital Marketing and Ecommerce Leader
Maple Leaf Foods
SEP 13, 2018
How Hickory Farms Is Prepping for the Holiday Season
JUL 12, 2018
The Value of Working with Microinfluencers
And why the influencer bubble won't burst
Vice President, Beauty Brand Partnerships
NOV 7, 2017
How Papa John's Uses Social Media to Change Brand Perception
Brandon Rhoten, CMO of Papa John's International, discusses the formula to having an engaging, interesting and consistent brand voice on social media.
Papa John’s International